The Pitfalls of Data Fluency — Insights from Marketing Analytics Summit

Is your organization data fluent? Find out the key pitfalls befalling organizations, plus other...

When and How to Utilize a ‘Do No Harm’ Experimentation Framework

When your carefully crafted testing pipeline is overthrown, the Do No Harm framework is here to...

4 Business Analytics Challenges That Are Holding Your Company Back

Concord Origin Story: John Carney

In the world of comic books, origin stories inform the reader of the identity and motivations of...

6 Business Analytics Best Practices (Including 3 You Can Do Now)

AI in Data Analytics: What You Need to Know and How to Use It

While businesses continue their endless pursuit of a competitive edge, the data community firmly...

Finding the Right Connection with Google Analytics

Facing Power BI connection issues with your migration to GA4? Find out how to make your business...

Effective Claims Management for Healthcare Payers: How to Improve Performance

Healthcare payers regard claims management as a paramount concern because it helps ensure an...

Cashing in on the AI Revolution in Retail

New AI tools are cropping up everywhere, but how do you practically implement AI in your retail...

Why Have a Loyalty Program? Benefits and Considerations

Although many brands spend significant time and energy on improving customer acquisition...