Reducing Technical Debt with AI

Technical debt from trade-offs during software development can result in substantial costs for your...

The Critical Components of Data Governance

Understand the fundamental aspects of a successful data governance program.

Tableau vs Qlik Sense: Selecting a BI Tool

With so many data visualization tools available on the market, how do you choose the right one?...

CDP Deep Dive: Is a Deterministic or Probabilistic Matching Algorithm Right for You?

Explore the strengths and limitations of deterministic and probabilistic CDPs to help you determine...

What Happens When Two Heads Really Aren’t Better Than One?

Why good advice for problem-solving might be terrible advice for your digital architecture.

What Does It Take to Craft an Engaging Loyalty Program?

Customer loyalty can help brands increase revenue and drive sustainable growth. Here are a few tips...

How AI-Powered Personalization is Transforming the Customer Experience

Adobe’s latest innovations help companies deliver one-to-one personalization through generative AI...

How Micro-Interactions Enhance Your App Experience

After a few hiccups in the evolution of UI, micro-interactions help bring an engaging human element...

Growth and Sophistication in CUI: What Does That Mean for Your Organization?

AI has made a substantial impact on user experience. Here’s how conversation user interaction (CUI)...

How to Build Your Data Governance Strategy

Here are the five key steps to take when creating a data governance framework in your organization.