Data Governance: Roadmap Considerations for Data Strategy

Your company’s Chief Technology Officer faces the daunting challenge of managing vast amounts of...

Why You Need ChatGPT – And Why You Might Not

Don’t let the hype cycle keep you from getting your best ROI on your AI investments. AI is a...

A CMO's Guide to Bayesian vs. Frequentist Statistical Methods

Here's your crash course on the Bayesian vs Frequentist debate in the statistics community.

Headless Commerce Benefits: Are They Right For You?

Ecommerce businesses seek innovative ways to enhance customer experiences, improve website...

Customer Retention in the Insurance Industry: Listening to the Healthcare Data

The significance of member and customer retention in the insurance industry cannot be overstated,...

Retail Customer Experience Strategy Dos and Don'ts

In today's hyper-competitive retail landscape, offering excellent products and services isn’t...

Health Plan Member Experience: Improve Star Ratings

The health plan member experience consists of every contact the customer has with their health plan...

Exploring Adobe Analytics’ Next or Previous Item Panel

Learn how to maximize the usefulness of your Adobe Analytics workspace.

Why Use Snowflake Data Warehouse? Here are 5 Reasons

As the data revolution continues, organizations that embrace the power of data warehouses will find...

How to Use Value-Based Care Data Analytics to Improve Customer Satisfaction

Data analytics directly affect the success of payers in delivering care that meets member needs and...